The role of the record label has evolved dramatically over the past couple of decades, and while it isn’t fair to say that the record label is dead, its function and purpose in the music industry sometimes needs a little…
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A Guide To Converting Fans Into Paying Subscribers
Amassing a following on streaming services and social media is a great first step for artists, but being able to take those fare-weather fans and convert them into paying subscribers and long-term superfans is key to the longevity of your…
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American Music Industry Grows Amid Catastrophic Global Pandemic
Concerts and tours have obviously remained on pause while the pandemic rages on, but the music industry as a whole has continued to see some remarkable growth, particularly in the streaming department.
The novel coronavirus and its devastating widespread economic…
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Compostion: Finding Your Workflow
Creativity should not equate to chaos in practice. A well-organized plan of execution is crucial for any creative project, as well as allowing oneself the freedom to brainstorm openly.
But often, when composing a song or a piece, it is…
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5 Songwriting Challenges To Keep You Motivated & Most Importantly Creative
Honestly, even on our best days, sitting down and writing a song can feel like grunt work when you’re not inspired.
As a working songwriter, I can’t tell you how many times I’ve been asked how I come up with…
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5 Step Process To Warm Up Your Audience Before Your Next Album or EP Release
Warming up your audience before a release is crucial, especially if you haven’t been communicating with them regularly or releasing consistent content—which tends to happen during periods of intense recording or songwriting.
But don’t worry. You’ve got plenty of time.
…
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14 Killer Content Ideas For Musicians to Get More Fans on Social Media.
As a modern-day musician, you’ve seen what a crucial role social media marketing plays in getting more fans for your music. But actually figuring out what kind of content to share can be confusing, especially if you’re not getting as…
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5 Tips For Perfecting Your Next Instagram Live
We’re living in uncertain times, and no one knows for sure when “traditional” music venues will open back up again, let alone spaces that allow more than 5 people at a time.
So now more than ever, live streaming your…
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Building Your Confidence as a Songwriter
If you’re in self-isolation right now, or trying to figure out, well, “what now?” with live performances and recording sessions all but stalled for the moment, you’re not alone.
Many musicians are stuck at home these days wondering the same…
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When Is The Best Time To Release An Album?
With so many moving parts in the music industry, finding the right time to release an album that works for you and your team can be a challenge. Here we breaks down some key statistics gathered during 2019 to help…
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Guide To Creating An Effective Roadmap For Your Music Goals
As a serious artist looking to grow your listener base and sell tickets to your shows, setting goals and creating a strategy is essential. Here we break down how to build an effective roadmap for actually meeting these goals.
The…
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6 Marketing Strategies To Get Featured On Playlists
In this DSP era, getting discovered in such an insanely crowded space is the main focus for artists looking to make it big. Platforms like Spotify and Apple Music offer MILLIONS of tracks, so how is it possible to get…
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What Does A Music Publicist Do?
In this piece, we breaks down the role of a music publicist in relation to a band or musician and the important role they play in a developing an artist’s career.
The number of times the job of a publicist…
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Why Artists Should Forget The Numbers, Focus On Making Great Music In 2020
As the music economy has continued to grow and change over the last decade, artists have more access than ever to metrics and numbers through which they can calculate their success. While this kind of data can certainly be useful…
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Making Your Own Name In The Music Industry
Making your name in the music industry can be something that is difficult to do. In the music industry, there is always a lot of competition going on. Here are some tips and tricks that you can use to help…
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Songwriting: 6 ways to jump start your creativity
When my son was five years old, he rocked the following outfit: swim trunks, sneakers, a belt made out of nylon rope, and a homemade wooden sword.
As a child with an exploratory imagination, clothes were never just clothes; they…
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How to have a good relationship with your artist manager
Artists and managers have very different roles to play in the great music industry machine, but both are generally committed to the same goal. That said, maintaining a positive relationship between the two can be difficult at times. Here, we…
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How to generate an organic buzz as an artist
Organic buzz is the kind of hype that leads to an explosion in a artist’s popularity. It gets music fans talking and forces people in the music industry to pay attention.
Generating organic buzz is important because it helps reveal…
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Adding lyrics to your Facebook, Instagram: Users Guide
As you may already know, both Facebook and Instagram have integrated a feature where users can add lyrics to their Stories on both platforms, something which could give some artists, particularly those more lyrically inclined, a leg up in promoting…
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Guide to marketing your music video
Particularly if you’re a new artist working to establish your self, developing a well-thought out strategy before dropping your next music video is key to its success. In this piece, we look at five key things to keep in mind…
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